Strategic Advertising for your website

The are many ways to do strategic advertising for your website, but let me focus on the important ones that get good results and fast…The way you apply your strategy is an important part to working online for creating traffic and qualtity visitors…

When we think about advertising online it’s often seen as a paid for service where as some of the strategic advertising i will talk about below is free…

Top Strategic Advertising for your Website –

  • PPC Advertising (Paid)
  • CPM Advertising (Paid)
  • Link Partnerships (Free and Paid)
  • Free Auctions (Free)
  • Ebay (Paid)
  • Directories or Link Partners (Free and Paid
  • Articles (Free)
  • Youtube “NEW” (Free)

PPC Advertising Strategy

There are many PPC companies out there that are you can become part of including Yahoo, Google, Msn, Bidvertiser, Kontera and many more…How PPC companys work is by you setting up an account and you bidding on keyword placements for keywords…. After which they will appear in search engines and on people’s websites for that related keyword.. These are a quick way of getting traffic online and are relevant traffic too…
strategic advertising for your website

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CPM Advertising Strategy

Not much different to CPC except you pay per 1000 impressions, not many big companies do it no more but is still available as an option… A common CPM might be like $3 CPM or $3 per thousand unique visitors…This is good for implementing on related websites to draw more customers…Google is a company that still does this style for it’s advertisers as well as CPC…

Link Partnerships Strategy

Link Partnerships is what some people call link swaps and it can be beneficial in creating extra traffic…It’s where you email related websites and ask for a link swap on both of your websites…Sometimes you can pay for a one way link to the owner, who will charge you a CPM rate on traffic…

Free Auctions Strategy

Free auctions is a way of getting free exposure to your website via your products by selling them in auction form, it is another quick way of getting your products seen especially when just starting your online business…When a person buys on the auction website 9 times out of ten they will visit your website as well…And the best benefit of it is that it’s free…

Ebay Strategy

Even though Ebay is an expensive choice it still is a good side exposure for your website and your products…It’s a good way on seeing the value of your products by putting them on Ebay.com.. If they sell well then you have a good product…Please note Ebay is n’t the best guide if products dont do too well as alot of customers are fussy on Ebay…

Directory Strategy

Directories can help get some better traffic online, they are similar to small search engines and alot are human edited fordirectory strategy quality… Most are sorted by category so they are relevant to your product or service online…Some good directories to submit to are listed below –

Article Websites Strategy

Article websites are a good strategy you could look at… What you do is submit a page of unique content on your products or service to Article directorys.. Did you notice i said unique, unique is important as otherwise they will not be seen as a unique content to the search engines and so wont be very beneficial… If they are unique search engines will rank the page like any other page online so you will recieve more search engine traffic…A good example of a good Article Directory is Crikey Web Articles…

Youtube or Video Strategy

video strategy advertising for your websiteThis is a new way of advertising that seems to be a great traffic puller…It involves creating a short video on yourself, your products or your service and having your url on the video to increase traffic…You can sign up to youtube.com or other video websites easily and most are usually free…

Well there you go, here is a good list of the main ones out there that should help you in your online website strategy…All of which have short term ways for increasing traffic….One important thing to remember is if you do link swaps with other related websites is to always research the website to make sure there not banned in any of the search engines…

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